Hover Trigger Now Available!

We have added a new trigger for you to use, adding to our library of digital body behaviors! Introducing the: Hover Trigger This trigger falls under our 'Element' triggers. Simply select the element you want to use, and once a user hover overs this element - it will trigger your reaction. This is an extension to our other trigger: Interest/Reading -  but reacts as a…

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Leading financial software company increases engagement & demand by over 30% with Reactful

"The end result has been record level opportunities within one quarter of implementation. I cannot speak highly enough of Reactful, and its many uses in our web experience." - Aristomenis Capogeannis Head of Digital Marketing at Sage Intacct Case Study: Sage Intacct Sage Intacct is the innovation and customer satisfaction leader in cloud Financial Management, bringing cloud computing to finance and accounting. Some of Sage…

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Security Awareness as Company Culture

Roger Ruttimann, CTO Reactful, Inc. The threat Security breaches affecting small and large companies are now so common that only big and dramatic breaches (Equifax, Yahoo, Target,  etc) make the headlines. This should not obscure the real issues:  Hackers are constantly stealing online data, compromising systems, and affecting online commerce through their malicious actions. This is a real threat, and affects every business. Even startups.…

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How “Quick Win” Conversion Rate Optimization Slowly Kills Your Website and Brand

What’s the ideal time for you to transition your visitors from message to action? As fast as possible, right? That seems to be the prevalent belief of modern marketers, and the underlying reason for the rise of growth hacking. Growth hacking has quickly become the darling of digital marketers, and with good reason. On the surface, it promises shortcuts to increased traffic, quick steps to…

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5 Common Website Elements that will Engage and Convert Visitors

Engage & Convert Better Like most teams in the online marketing industry, it’s common to source other business sites for ideas and elements that seem like a good idea.  We also identify UX that we can’t stand and features that seem too complicated to use.   And of course, we look for elements that we can assimilate and for moments that make us wonder, ‘Why did…

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The Complete Growth Hackers Conferences & Events list for 2017

Growth Hacking Events Finding a solid list of growth hacking events online is hard. You basically have to go through tons of news sites, company sites, niche sites and more, hand picking one event after the other. It's time-consuming. Trust me. It's time-consuming. Trust me. As a part of the planning process we did for 2017, I had to do exactly that - find as…

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Tooltip Reaction & more

Another week, another feature! (or three..) We love keeping you happy by constantly improving and upping our game with new and exciting things to increase conversions! Inroducing: Tooltip Reaction A new Layer Reaction for you to choose from! This allows you to add a small 'tip' to a certain section: A Tooltip can also include a Body, Action, and Image like all other Layer Reactions.…

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How to Reduce Cart Abandonment

Running a successful eCommerce store is anything but easy. You’ve got to ensure your site is optimized for increased conversions, constantly amend recorded stock levels, run seasonal and one-off promotions, deal with customer service, etc etc.. The list goes on and on. Running an eCommerce store ain’t easy! It takes a lot of time and money to run one effectively. And when you’re pouring so…

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“2-Step Reactions”

product update

Another week another feature! We love keeping ourselves busy here to make sure we provide the best value to our clients. We are super excite to announce this new feature. A more subtle way to get your message across. Introducing: "2-step Reactions" for Mobile They consist of: A small "Starter" message A full Reaction, which only appears if the users click on the Starter. Here is an example…

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Product Update: Image Reactions & Scheduler now available!

Reaction Scheduler You're busy. We know that. We also know that sometimes you may want to create a Reaction, and turn it on next week, or next month, or even turn it on only during weekends. But who can remember to turn it on, and then off, and then on again? Well, now Reactful will remember that for you! With our brand new scheduling feature,…

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