Introducing the Next Level of Web Personalization

reactful website personalization

Today, we're announcing Inline Reactions for the next level of website personalization.​ Personalizing the FULL Web Experience From the start, Reactful has offered a comprehensive set of reactions to actively engage with visitors in real-time based on their predicted intent.  From subtle animations to comprehensive overlay messages, the combination of reactions with dynamic triggers has helped personalize every visitor's journey. Now, we're introducing a new reaction type…

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Reactful Joins Marketo LaunchPoint Ecosystem to Enable Marketers to Deliver Personalized Web Engagements at Scale

Reactful integrates AI-driven marketing technology to enhance web engagement and conversions for Marketo customers. SANTA BARBARA, CALIF. (PRWEB) NOVEMBER 08, 2018 Reactful, a web personalization technology company powered by artificial intelligence (AI) and machine learning, has joined the Marketo LaunchPoint ecosystem as the newest member of the Accelerate partner program. Integrating Reactful’s AI and machine learning capabilities with the Marketo Engagement Platform results in a…

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A/B Test Your Reactions

Reaction A/B Testing For digital marketers, A/B testing is a regular necessity for all aspects of website optimization, from copy to layout (and everything in between). It helps you continuously optimize your website experience and see what works best for your visitors. Not only does A/B testing provide insight into the behaviors of your website visitors, but it also helps identify new opportunities for improvement.…

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Reactful’s GDPR Compliance: Everything You Need to Know

Roger Ruttimann, CTO Reactful, Inc. As a part of Reactful’s continued commitment to security and data privacy, we’re proud to report that we are in compliance with GDPR, which will go into effect on May 25. We feel that a critical component of this commitment is transparency, so we would like to share some background on GDPR, what our compliance process looks like, how GDPR…

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Reactful appoints veteran marketing executive Meagen Eisenberg to Board of Directors

Following a record first quarter, Reactful looks to fuel its growth with new addition to its Board of Directors.  Meagen Eisenberg brings extensive industry experience to contribute towards Reactful's product vision and ongoing success. SANTA BARBARA, CA - April 24, 2018 - Reactful, an AI-driven engagement, guidance and conversion platform, is announcing today that Meagen Eisenberg, CMO of MongoDB, has joined its Board of Directors.…

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Dashboard Metrics Update

Reactful's R3 release included a major focus on providing you with the best insights and analytics. With our latest update, you'll see further enhancements in the new 'Dashboard' tab which enable you to quickly see a summary of your most recent performance.  View highlights of top performing metrics for your account and much more: ​​ Quick Overview of Site Metrics: Start by reviewing your overall…

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Images on Mobile and Lead Forms

Images on Mobile Reactions ​​ A new image option is available in the Lightbox & 2-Step Lightbox reactions for Mobile devices.  This has been a popular feature request, and so we made it one of our top priorities! Images on Lead Capture Reactions ​​ Make your Lead Capture forms more captivating with images! A new image option is also added to Lightbox, Sidebar & Notification…

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With Record Growth in 2017, Reactful Launches R3 & Completes Series A Funding

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Reactful R3 introduces enhanced analytics capabilities to complement its real-time, AI-driven web engagement and conversion platform. Poised for another year of record growth with new funding and management updates. SANTA BARBARA, CALIF. (PRWEB) JANUARY 18, 2018 Today Reactful, a real-time, AI-driven web engagement and conversion platform for digital marketers, is announcing that it successfully launched Reactful R3, the third major release of their platform. Reactful R3…

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Custom HTML Forms

What happens when you integrate your lead capture forms with Reactful's cutting edge, AI-driven reactions? More leads! If lead generation is one of your website goals, you likely already have lead forms on your site.  With our latest custom HTML form reaction, you can now integrate your existing forms within our lightbox reaction.  Capture all the lead information that you want, with the exact style…

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Hover Trigger Now Available!

We have added a new trigger for you to use, adding to our library of digital body behaviors! Introducing the: Hover Trigger This trigger falls under our 'Element' triggers. Simply select the element you want to use, and once a user hover overs this element - it will trigger your reaction. This is an extension to our other trigger: Interest/Reading -  but reacts as a…

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